Augmented Reality (AR) is a system that can be used on many smart phones and PDA's that allows a person to view the world around them with added information or graphics in a virtual manner. Augmented Reality allows the user to participate and see more about the world around them. Augmented Reality can add information, graphics and sound to the world around us. There are many Augmented Reality applications available on many different platforms and there are very few boundaries as to what sort of graphics, sounds and information can be added by these applications. Augmented Reality is already being trialled in the mass media market as well being used as a tour guide, in mapping technology and for gaming.
The area that I can see AR becoming the most useful is for adding information. The technology could with the correct software and possibly connected with the correct website add information about what is in front of you; Whether this be through mapping and directions or instant pop-up reviews of a restaurant in front of you I can certainly see a lot of possibilities for this piece of technology especially within the hospitality and tourism sector.
The area that I can see AR becoming the most useful is for adding information. The technology could with the correct software and possibly connected with the correct website add information about what is in front of you; Whether this be through mapping and directions or instant pop-up reviews of a restaurant in front of you I can certainly see a lot of possibilities for this piece of technology especially within the hospitality and tourism sector.
Augmented reality is a fascinating topic. What makes it fascinating is the ability to use digital technology in a way that allows us to perceive the world differently. Of course this technology isn’t new and has been in development for several years.
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